Gabriela Born

Gabriela has many years of practical experience in project management, product management, and lifecycle management for technically complex products in the high-tech industry. Their technical background knowledge as Dipl. Ing. Electrical Engineering coupled with leadership and management skills are rare, special suitability for a wide variety of challenges that many companies may face. Through intensive project work with geographically distributed teams, including several years abroad, she can rely on a wide experience with intercultural, interdisciplinary project organizations in a variety of cases. Current focus activities include the development of new business ideas, identification of target customers and target segments, the market introduction of innovative technologies, as well as tier 1 customer acquisition in lead role.

Her Qualifications and Certifications

  • Studies in electrical engineering at the Friedrich-Alexander-University of Erlangen-Nuremberg; Graduated as Dipl.-Ing.
  • Professional Training
    • Marketing
    • Product Management
    • Project Management
    • Leadership

Core Competencies

  • Product management, lifecycle management, and project management for complex technical products and systems in the high-tech industry
  • Product Marketing
  • Innovation Management, developing of new busines ideas, markt introduction of innovative technologies
  • Tier 1 Customer Acquisition
  • Work with interdisciplinary, intercultural, geographically dispersed project teams (Europe, Asia, United States)
  • 6 years experience in the United States

Scientific Work

  • Project Management lectures at the University Luzern, Swizzerland


  • Licensed Running Trainer (Bayerischer Landessportverband)
  • Very good results with International City Marathons